{"id":1387,"date":"2020-03-12T19:02:00","date_gmt":"2020-03-12T19:02:00","guid":{"rendered":"https:\/\/www.gamesround.com\/blog\/?p=1387"},"modified":"2020-03-15T19:06:29","modified_gmt":"2020-03-15T19:06:29","slug":"magic-leap-looks-for-buyers","status":"publish","type":"post","link":"https:\/\/www.gamesround.com\/blog\/magic-leap-looks-for-buyers","title":{"rendered":"Magic Leap looks for buyers"},"content":{"rendered":"\n<p>Augmented reality startup Magic Leap is looking for a buyer.<\/p>\n\n\n\n<p>According to Bloomberg, sources close to the matter say the Florida-based firm could be worth more than $10 billion to the right buyer.<\/p>\n\n\n\n<p>This comes despite reports of layoffs at the company last year, following weaker-than-expected sales of its $2,295 Magic Leap 1 headset.<\/p>\n\n\n\n<p>Founded in 2010, Magic Leap has secured over $2 billion in funding from investors such as Google and Alibaba.<\/p>\n\n\n\n<p>Facebook is among the companies Magic Leap approached, but the talks reportedly didn&#8217;t progress. Medical giant Johnson &amp; Johnson has also been considered, according to the Bloomberg report.<\/p>\n\n\n\n<p>Speaking in 2018, Magic Leap CEO Ronny Abovitz said an IPO, rather than a takeover, would be &#8220;the best thing for the creative community,&#8221; and that the company &#8220;doesn&#8217;t have to be acquired by anybody&#8221; if it can attract developers to its platform.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Augmented reality startup Magic Leap is looking for a buyer. According to Bloomberg, sources close to the matter say the Florida-based firm could be worth more than $10 billion to the right buyer. This comes despite reports of layoffs at the company last year, following weaker-than-expected sales of its $2,295 Magic Leap 1 headset. Founded [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":1388,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[303],"_links":{"self":[{"href":"https:\/\/www.gamesround.com\/blog\/wp-json\/wp\/v2\/posts\/1387"}],"collection":[{"href":"https:\/\/www.gamesround.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gamesround.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gamesround.com\/blog\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gamesround.com\/blog\/wp-json\/wp\/v2\/comments?post=1387"}],"version-history":[{"count":1,"href":"https:\/\/www.gamesround.com\/blog\/wp-json\/wp\/v2\/posts\/1387\/revisions"}],"predecessor-version":[{"id":1389,"href":"https:\/\/www.gamesround.com\/blog\/wp-json\/wp\/v2\/posts\/1387\/revisions\/1389"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gamesround.com\/blog\/wp-json\/wp\/v2\/media\/1388"}],"wp:attachment":[{"href":"https:\/\/www.gamesround.com\/blog\/wp-json\/wp\/v2\/media?parent=1387"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gamesround.com\/blog\/wp-json\/wp\/v2\/categories?post=1387"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gamesround.com\/blog\/wp-json\/wp\/v2\/tags?post=1387"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}