{"id":1752,"date":"2020-07-05T08:40:00","date_gmt":"2020-07-05T15:40:00","guid":{"rendered":"https:\/\/www.gamesround.com\/blog\/?p=1752"},"modified":"2020-07-03T13:51:17","modified_gmt":"2020-07-03T20:51:17","slug":"crazylabs-invests-500000-in-the-indian-hypercasual-games-market","status":"publish","type":"post","link":"https:\/\/www.gamesround.com\/blog\/crazylabs-invests-500000-in-the-indian-hypercasual-games-market","title":{"rendered":"CrazyLabs invests $500,000 in the Indian hypercasual games market"},"content":{"rendered":"\n

CrazyLabs\u00a0has made a big business out of hypercasual games, and now it\u2019s investing $500,000 in\u00a0CrazyHub<\/a>, a new accelerator for hypercasual games in India.<\/p>\n\n\n\n

As reported by\u00a0VentureBeat<\/a>, the new initiative \u2013 CrazyHub \u2013 will involve a revenue share with the publisher for game developers that join the programme. Registration to join is already open. The Tel Aviv-based company has made a name for itself in the hypercasual games market, in May its newly released\u00a0ASMR Slicing was the most downloaded title.<\/p>\n\n\n\n

“In December, we launched Soap Cutting with the talented group in Mumbai,” said CrazyLabs CEO Sagi Schliesser.<\/p>\n\n\n\n

“It was a really great launch that put us on the top of the charts. We connected with them, and they wanted to grow a significant base in hypercasual in India. So we talked about how we could cooperate.”<\/p>\n\n\n\n

Headquartered in Mumbai, CrazyHub will offer guidance for those who join the programme.<\/p>\n\n\n\n

Get hyper<\/strong><\/p>\n\n\n\n

Schliesser believes now is the right time for hypercasual titles as publishers and developers can generate revenue from them for at least 18 months after launch.<\/p>\n\n\n\n

“It’s a good asset, where you launch it, get it to shine, generate more interest, and rely on the revenue for 18 months,” said Schliesser.<\/p>\n\n\n\n

While he acknowledged that different markets operate in various ways and can require a different approach, Schliesser claimed that the Indian sector has a lot of potential in the hypercasual space.<\/p>\n\n\n\n

“If you look at the charts now, India is underserved when it comes to local developers,” said Schliesser.<\/p>\n\n\n\n

“We think that more developers can develop the right skills to be successful in hypercasual games. Our partner can help with the training, and we can help with the budget. I believe we can find teams with a great entrepreneurial spirit.”<\/p>\n","protected":false},"excerpt":{"rendered":"

CrazyLabs\u00a0has made a big business out of hypercasual games, and now it\u2019s investing $500,000 in\u00a0CrazyHub, a new accelerator for hypercasual games in India. As reported by\u00a0VentureBeat, the new initiative \u2013 CrazyHub \u2013 will involve a revenue share with the publisher for game developers that join the programme. Registration to join is already open. The Tel […]<\/p>\n","protected":false},"author":3,"featured_media":1753,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-1752","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t