{"id":6449,"date":"2022-05-07T02:35:33","date_gmt":"2022-05-07T09:35:33","guid":{"rendered":"https:\/\/www.gamesround.com\/blog\/?p=6449"},"modified":"2022-05-07T04:40:24","modified_gmt":"2022-05-07T11:40:24","slug":"applovin-acquires-wordle-not-the-one-owned-by-the-ny-times","status":"publish","type":"post","link":"https:\/\/www.gamesround.com\/blog\/applovin-acquires-wordle-not-the-one-owned-by-the-ny-times","title":{"rendered":"AppLovin Acquires Wordle! (Not The One Owned By The NY Times)"},"content":{"rendered":"\n

Mobile app marketing platform and game publisher AppLovin<\/a> announced that it acquired the mobile word puzzle game Wordle! for an undisclosed price.<\/p>\n\n\n\n

Wordle! is a different game for iOS and Android, so don’t confuse it with the Wordle created by Josh Wardle, which was acquired by The New York Times<\/a>.<\/p>\n\n\n\n

The Wordle! game we’re talking about here was developed by Steven Cravotta and released years before John Wardle’s Wordle became a massive hit.<\/p>\n\n\n\n

The game is available on the App Store and Google Play for iOS and Android, respectively, and is now managed by AppLovin’s Lion Studios Plus.<\/p>\n\n\n\n

According to TechCrunch, Cravotta’s Wordle became a viral sensation last year when the developer vowed to donate the sudden jump in earnings he acquired due to Wardle’s Wordle’s popularity. He reached out to Wardle to settle on a charity, and they agreed on starting a tutoring center in Oakland, California, where Cravotta donated $50,000.<\/p>\n\n\n\n

“I think my generation really wants to come together to make the world a better place instead of going after each other,” Cravotta told TechCrunch. “There’s a million ways Josh and I could have gone to battle over this whole thing. But instead, we united forces and did something great.”<\/p>\n\n\n\n

According to Sensor Tower, Cravotta’s Wordle has been downloaded more than 18.9 million times. The firm estimates it has generated roughly $3 million thus far.<\/p>\n\n\n\n

Cravotta told the site: “It just sat in my developer account for the longest time getting maybe one to two downloads a day for six years\u2014until all this craziness happened.”<\/p>\n\n\n\n

When pressed on whether the acquisition took place before and paid for the contribution, both AppLovin and Cravotta remained mum.<\/p>\n\n\n\n

The New York Times bought Wardle’s Wordle in January. While no precise amount was given, it was reported that the publication paid a “low seven-figure sum” for it.<\/p>\n\n\n\n

Send your news to news@gamesround.com<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Mobile app marketing platform and game publisher AppLovin announced that it acquired the mobile word puzzle game Wordle! for an undisclosed price. Wordle! is a different game for iOS and Android, so don’t confuse it with the Wordle created by Josh Wardle, which was acquired by The New York Times. The Wordle! game we’re talking […]<\/p>\n","protected":false},"author":14,"featured_media":6450,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[353,1433,1277,1278,1432],"class_list":["post-6449","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-applovin","tag-lion-studios-plus","tag-the-new-york-times","tag-wordle","tag-wordle-2"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t